Meet The Designer

Emile Carr
‘BELLANINA IS THE NEW BLACK’
Bellanina is erupting and is stirring the fashion world into a frenzy. This new unique  label for twenty something women mixes love, sorority and eminence to launch its latest collection this autumn. So for all you chic trendsetters out there, sit-up and listen, while we introduce next seasons must-haves.

Bellanina announces the launch of their new autumn/winter 2008 collection. The new collection encapsulates Bellanina’s three key themes love, sorority and eminence. Each piece has been designed solely by Creative Director Emile Carr who established the brand 2 years ago, “I have built the Bellanina brand around the concept that ‘Love is meant to last’. It is synonym for the clothes themselves; each piece is designed with true love in mind & is built with great care and attention allowing it to be a timeless, high quality fashion garment”.
It is the architecture of our capital city, London that poses as the main inspiration for the collection. The unique structures, surfaces and patterns that surround us every day have been translated into the textures, lines and pleats that can be seen to run through the collection. This autumn the collection houses pieces such as the electric blue boob tube, high collared, puffed sleeved jacket and the terracotta shirt dress made from raw silk, to name but a few.
Bellanina carefully selects and sources its materials and holds all production right here in the United Kingdom. This allows each piece to be produced to the highest standard from start to finish. Bellanina prides itself on being able to achieve this high end look which is unique and exclusive yet is priced to remain accessible to middle market consumers.

The Bellanina woman is in her early twenties and has an accessible disposable income that allows her to be fashion conscious. She is familiar with all the high street brands but is looking for something to differentiate herself from her peers. For this she goes to Bellanina.

Having built its distribution to ten concessions nationwide Bellanina are now looking to move the brand into the limelight and double this figure in the next twelve months with the launch of this new collection.
Bellanina’s look is distinctive; it can't be copied or imitated. It’s true, genuine and perfect.
                                                            

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