Meet The Designer

Joe Blake

Joe Blake is a fresh breath of urban style. This label specialises in sassy, trend-setting style for the modern fashion goddess. Infused with all the vision of its founder – Joanna Blake who graduated from London College of Fashion with a BA in Fashion Design Technology, Joe Blake reflects assured sassiness combined with a stylistic maturity borne of Joanna’s diverse and invaluable experience in the fashion and textile industry. As an LCF graduate, Joanna Blake had the opportunity to excel in a wide variety of industry fields honing the skills that would enable her one day to found her own label, from designing and pattern cutting to travelling abroad to work. . The clothes harness such energy and flow that the wearer becomes that vision.
 
In 2006 Joe Blake was born with the aim to produce clothing that was innovative, affordable and creative. With its style-defining ethos of sexy edginess Joe Blake offers ultimate wearability for the discerning fashionista and saucy individuality for every occasion.